Category: Industry Insights

  • B2B Telco Market at a Turning Point: Value Beyond Connectivity

    B2B Telco Market at a Turning Point: Value Beyond Connectivity

    As legacy PSTN networks reach their end of life, telecom operators in the B2B telco market are re-evaluating what defines success in an increasingly digital, cloud-driven world. The traditional model – built on access, minutes, and copper – is giving way to a more dynamic, service-oriented future shaped by customer expectations, regulatory change, and global connectivity.

    For many providers, this shift signals both risk and renewal. The retirement of legacy voice infrastructure is closing one chapter in telecom history while opening another – one where differentiation depends on how well carriers can deliver value-added, B2B-focused services that go beyond connectivity. Enterprises now expect integrated communication, compliance assurance, and scalability as part of every contract, reshaping the B2B telecommunications marketplace itself.

    The central story behind this transition isn’t just technical – it’s structural. As carriers retire copper and move toward IP-based systems, the market is quietly redrawing its value map. Profit no longer sits in access or ownership; it sits in interoperability – the ability to connect, comply, and deliver services seamlessly across borders and platforms. From ULAP’s vantage point between multinational enterprises and regional telcos, this shift looks less like a race to modernize and more like a redefinition of what it means to be a carrier today.

    B2B Telecom Market Is Changing

    Across markets, the B2B telecom landscape is shifting beneath long-standing business models. As enterprises migrate communications to the cloud, the value once attached to physical lines, leased circuits, and service bundles is eroding. Connectivity has become a given – an entry requirement rather than a differentiator.

    As new global connectivity standards and AI-driven routing reshape customer expectations, telcos that remain anchored in legacy operating models risk becoming invisible – still connected, but no longer relevant.

    A Market Redefined by Expectations

    What distinguishes providers now is how they use that connectivity. Carriers that understand enterprise needs for integration, scalability, and compliance are evolving toward managed-service and data-driven models. Those that depend on traditional access revenues are struggling to justify cost structures built for another era.

    In mature markets, telcos are experimenting with service layers built on analytics and interoperability; in developing regions, infrastructure limitations still define the pace of change. From ULAP’s position – bridging global enterprises and regional providers – the same conclusion surfaces: a telco’s relevance increasingly depends on what it enables, not what it owns.

    Key Observations:

    • Profitability is decoupling from infrastructure ownership
    • Cloud integration and compliance drive buying decisions
    • Enterprise demand now shapes telco innovation cycles

    Infrastructure Readiness for the B2B Telco Market

    Among carriers adapting to the post-PSTN environment, the fastest growing isn’t coming from new technology deployments but from the repurposing of existing assets. Many regional telcos are turning SIP trunks and SBCs into managed-voice, compliance, and monitoring platforms. These are not revolutions; they are pragmatic extensions of what already works. The goal is not reinvention – it’s retention.

    Building Value from Familiar Systems

    From ULAP’s perspective, this represents a pragmatic evolution of the business model. Value-added services succeed when they remain grounded in operational familiarity. Carriers already understand their regulatory frameworks, interconnect partners, and domestic service obligations. What they need is a technical bridge – a way to extend trusted, compliant environments into cloud-native systems without the friction of rebuilding infrastructure.

    Partner Enablement and Ecosystem Growth

    As these networks modernize, a new question arises: how do carriers participate in larger ecosystems?

    Across the B2B telecommunications market, partnerships have become the quiet backbone of progress. Carriers that once competed over access lines are now aligning with cloud platforms, data-center operators, and system integrators to extend reach. These collaborations often blur the boundaries between wholesale and enterprise, domestic and international.

    From Competition to Collaboration

    In many regions this has unfolded gradually, more from necessity than strategy. As domestic demand plateaus, interoperability with global platforms offers fresh avenues for growth. For infrastructure partners such as ULAP, these collaborations reveal how network relationships are evolving: carriers remain central to service delivery, but the exchange of trust, compliance coverage, and routing efficiency now flows both ways.

    Observed Market Trends:

    • Collaboration over competition: Strategic alliances are unlocking new enterprise segments once considered beyond a carrier’s scope.
    • Interoperability as access: Integration with global communication platforms increasingly determines participation in multinational projects.
    • Ecosystem reciprocity: Compliance, routing, and assurance flow both directions; ownership matters less than seamless exchange.
    • Alignment defines value: The market now rewards cooperative alignment and shared reliability over territorial control.

    Preparing for What’s Next in B2B Telco: Regulation, Intelligence, and Scale

    The B2B telco market will keep evolving long after the last copper line is switched off. To stay competitive, future telcos need to modernize beyond infrastructure – focusing on compliance, intelligence, and adaptability.

    1. Strengthen regulatory readiness

    Telecoms must treat compliance as a core service, not an afterthought. Local data sovereignty, lawful intercept, and call recording requirements are tightening across markets. Providers that build compliance-as-a-service into their offerings gain a long-term advantage in customer trust and cross-border operations.

    2. Adopt AI and analytics responsibly

    Automation and AI can improve routing, fraud detection, and quality monitoring – but governance matters. Customers now expect transparency and control over how data is used. Using AI ethically and securely will separate leaders from laggards in the telecom B2B market.

    3. Design for ecosystem scalability

    The next phase of telco growth lies in interoperability. Platforms that integrate easily with partners, APIs, and cloud systems will adapt faster to market changes. Scalable architecture ensures that new services – whether analytics, voice, or compliance tools – can be deployed quickly and securely.

    The future telco succeeds by being compliant, intelligent, and collaborative – ready to scale with its customers rather than just connect them.

    B2B Telco: The End of Lines, Not of Voice

    The PSTN sunset closes a century-long era of linear connectivity and opens one defined by collaboration. In the emerging B2B telco market, value resides in how carriers, partners, and infrastructure providers align their systems to deliver seamless, compliant communication.

    For ULAP Networks, that alignment is the core of the mission: enabling interoperability, compliance, and reach for the next generation of voice and data services. As networks become borderless, the carriers that thrive will be those that treat every interconnect not as a hand-off, but as a shared platform for growth.

  • Achieving a Cloud Migration Victory: Prioritizing Human Factors

    Achieving a Cloud Migration Victory: Prioritizing Human Factors

    The aphorism “one hand washes the other,” ascribed to Seneca the Younger, underscores the symbiotic relationship between human beings and technology. Without one, the other would cease to function – or even exist.

    Human ingenuity spawns technologies that tackle complex challenges and precipitate sweeping societal transformations, exemplified by the Internet and, more recently, artificial intelligence—a true paradigm shifter.

    Jeff Bezos succinctly captured this dynamic, noting that “We co-evolve with our tools. So we invent new tools, and then our tools change us.” Similarly, cloud technology has drastically altered organizational landscapes globally, enabling instant collaboration and accelerating development cycles, profoundly impacting everything from remote gig work in the United States to vast call centers in India.

    Yet, cloud migration projects frequently falter and the best-laid plans can fall short. Reasons range from budget overruns and inadequate planning to unrealistic timelines. And a critical oversight in many of these projects is underestimating the human element.

    Successful cloud migration necessitates a holistic approach involving every organizational level. This was illustrated by Amazon Web Services, which identified stakeholder misalignment as “Pitfall #1” in cloud implementations. A cloud initiative requires a cohesive, purposeful, and unified effort.

    The article explains, “The root cause for this is usually the absence of buy-in and alignment from application and business teams. You are prematurely committing funding for a cloud migration initiative without a clear top-down mandate.

     

    Change Management – The Heart of Cloud Success

    Take Accenture, whose experiences underscore the centrality of change management in cloud migration. Their Federal Services division’s shift to the cloud, while fraught with unexpected challenges, was buoyed by astute foresight of its management and the agility of its operating teams.

    “With a detailed reskilling and change management program in place, employees were able to quickly transition to new roles, in many cases shifting their focus from simply managing workloads to optimizing performance,” the Accenture report said.

    The cloud is more than a bundle of hardware and software tools. It’s a powerful change agent for how work gets done. It impacts every area of the organization, from data storage to collaboration, IT to HR, and sales to operations. Employees across an organization will grapple with its impact.

    Prominent firms like Google, Accenture, Deloitte, McKinsey, and IBM offer bespoke frameworks and consultative services to guide this process.

     

    The Age of Anxiety, Overcoming Resistance and Building a Cloud Culture

    No matter the approach, unmanaged change leads to confusion, decreased productivity, and frustration, which can jeopardize projects. Your goal should be to communicate with honesty and directness that the organization is pivoting to a ‘cloud-first’ culture.

    Here are two human areas to focus on when implementing a cloud migration initiative:

     

    Employee Resistance to New Technologies

    Resistance to new technologies and the associated anxiety about job security are natural responses to rapid change. Managing this transition effectively is vital. Clear, honest communication about transitioning to a cloud-first culture can alleviate uncertainty and foster acceptance.

    Here are steps to mitigate employee resistance:

    • early stakeholder involvement
    • celebrating milestones
    • recognizing and identifying enthusiastic “cloud champions” to foster buy-in
    • regular updates on cloud migration progress and challenges

     

    Knowledge Gaps and Skill Shortages

    Cloud adoption often reveals gaps in knowledge and skills. A multifaceted approach to upskilling—encompassing targeted training, continuous professional development, mentoring, online courses, and workshops—is essential.

    As Seneca suggested, cooperation is fundamental to success. This is particularly true in cloud migration, where technological and human factors are inextricably linked.

  • Pushed to The Breaking Point, Contact Centre Agents Are Burned Out

    Pushed to The Breaking Point, Contact Centre Agents Are Burned Out

    Their youth was gone. They were old already. They were through with it. They had no more illusions, and no more resistance. They were empty and indifferent. They had been robbed of the simple human feeling of happiness…

    – Erich Maria Remarque

    Global enterprises frequently offshore contact center operations, lured by benefits like reduced labor costs, 24/7 service capabilities, and multilingual support. While this strategic move allows businesses to concentrate on core functions, the well-being of these agents is paramount.

    High stress and burnout rates not only affect retention but can compromise brand interactions. True brand integrity requires an inclusive approach, ensuring all representatives, irrespective of location, feel valued and integral to the organization’s mission.

    According to a Cornell University 2020 research study, 87 percent of contact centre agents report high or very high-stress levels. This data doesn’t bode well for companies that rely on contact centres to be the first and only human contact with customers.

    Contributors to advisor stress include back-to-back calls, verbal abuse from customers, understaffing, constant performance monitoring, heightened consumer expectations, and the perpetual demands of being a brand ambassador.

    The Costs of Contact Centre Agent Burnout

    Agent burnout has a significant negative impact on operations and the bottom line. Key consequences include:

    • Increased absenteeism and turnover: Burned-out agents take more sick days and are more likely to resign, leading to staffing deficiencies and reduced productivity.
    • Declining customer service quality: Exhausted agents struggle to deliver excellent service, making more mistakes, interacting rudely with customers, and demonstrating apathy. This drives customer dissatisfaction and lost sales.
    • Heightened costs: The financial impact includes expenses for hiring and onboarding replacement staff, lost productivity from absenteeism and turnover, and incalculable costs from dissatisfied customers who may defect to competitors.

    Proactively identifying and mitigating burnout is crucial to avoid these negative repercussions.

    The Rise of AI and Analytics To Understand Emotional Intent

    AI has become highly efficient at recording voice, video, text and email while providing multiple ways to present contact centre managers with meaningful updates on agent performance while monitoring call volume. The aim is to support the agent during peak periods to avoid the triggers of burnout and fatigue.

    Consider a 2023 research study conducted by EvaluAgent, which provides quality assurance and performance improvement solutions for contact centres. The study was conducted among 300 contact centre professionals in Europe and North America. The highlights of the findings include:

    • 47 percent of all contact centre employees plan to leave their jobs within 18 months.
    • 23 percent of contact centres use AI
    • 72 percent of employees are comfortable with AI solutions measuring their performance

    Measuring absentee rates, turnover, customer satisfaction scores, and agent engagement can also provide leading indicators to address issues before they escalate.

    Automation and AI have made significant changes to customer support, but complex and intricate issues still demand nuance require a human touch.

    Recognizing contact centre agents, even across regions, as true vanguards of brand representation is imperative, especially as they often engage with customers during moments of frustration. Their experiences and insights, thus, become invaluable and prioritizing well-being and their feedback is essential.

    We’re hardwired to care about the social and emotional interactions with others. We’re social beings,” said Dr Phoebe Asquith, Lead Psychologist for Wellbeing Solutions and Senior Business Consultant at Sabio Group. But for agents, the common result of caring is exhaustion and loneliness, she said.

    Get closer to your contact centre agents. Your customers will remain close too.

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    About us
    ULAP Networks has assisted Fortune 500 companies with our coverage in over 113 countries, specializing in cloud solutions for complex jurisdictions.

    We work with leading SaaS platform vendors, including CallCabinet, that provide AI-driven business insights and sophisticated emotional sentiment analysis to help global enterprises connect with their remote operations.

    Contact our business consultants to see how you can use advanced features in your global network at info@ulap.net